There's really only one way to say this - If you're an affiliate and you only make money selling one product at a time without any backend, you're doing affiliate marketing the hard way.
Let me explain...
If you're like most affiliates, you are using a newsletter, a Facebook page or a blog to connect with your prospects through written or video content. You send your readers or fans useful content as a way of building a relationship with them. Then you send occasional promotions for affiliate products and services you recommend or have used yourself.
But the big problem is this: Most affiliates promote one-off purchases. You know, stuff like ebooks, video training or software. That means you only earn a commission once for that sale, and then you have to find more things to promote if you want to keep making commissions.
Yes this is profitable - but there's a much easier way to make a lot more money as an affiliate, and that is simply by selling products and services that have recurring commissions. If you sell products where you get paid more than once, you only need to sell it one time to a customer, but you get commissions flowing into your bank account month after month, sometimes for years.
Let me share with you five popular types of products and services that pay recurring commissions:
1. Membership Sites
These are the sites where members pay a monthly membership fee in exchange for receiving continued access to the site. The site may offer training, products or services.
An example might be a private label rights (PLR) membership, where members get new and updated PLR content every month to use for whatever purposes they need.
Weight loss memberships are another example where members might get help to lose weight each month. They can include access to experienced coaches who offer support and motivation, or maybe even a forum with other members so they can chat about their weight loss goals.
2. A Fixed-Term (60-365 Day) Membership Site
This is like a traditional membership site, in that members pay an ongoing fee every month in order to get continued access to the site.
The big difference here is that their membership and monthly commitment ends after a period of time. Typical memberships last anything from two months, to six months a even year or more. When the fixed term ends, the member stops getting updates and the automatic monthly billing comes to an end as well.
Tip: The average length of time a member stays in a traditional membership site is only about three to four months. Your customers may stay longer in fixed-term membership sites just because there's a definite end date, and most people like to finish what they start.
You'll often see people using this fixed-term membership model when they're selling higher priced training programs. Examples of this might be a six month membership training and coaching program that teaches people how to set up their own profitable online business.
3. A 'Thing" Of The Month Club
These kinds of memberships usually come in the form of monthly shipping for physical products. An example might be a "fruit of the month" or "book of the month" club, or even something like Specialist Cosmetics and Face Creams. In the same way as they do with traditional membership sites, customers will receive a new shipment of product every month until they cancel.
4. Auto-Ship Programs
Many businesses offer discounts to customers who join their auto-ship program. These are arrangements where a company will automatically send the customer a new shipment of product every month until they cancel. These types of programs are usually for consumable products the customer needs to purchase regularly. Two examples might be dog food or specialist dietary supplements.
5. Recurring Services
The examples above are mainly related to products. But you can sell all kinds of recurring services as an affiliate as well. The thing is if the customer really needs the service, he's probably never going to cancel. Web hosting plans, autoresponders, cell phone services and cable TV services are all examples of how you could get paid very well as an affiliate on an ongoing basis.
So To Sum Up
As you can probably see, there are lots of recurring commission opportunities for affiliates to take advantage of. And you'll find them available to you regardless of what niche you're in. So give some of these ideas a try - I think you'll be quite surprised at just how easy and profitable it can be to only have to make a sale once, but you keep getting paid for months into the future.
Let me explain...
If you're like most affiliates, you are using a newsletter, a Facebook page or a blog to connect with your prospects through written or video content. You send your readers or fans useful content as a way of building a relationship with them. Then you send occasional promotions for affiliate products and services you recommend or have used yourself.
But the big problem is this: Most affiliates promote one-off purchases. You know, stuff like ebooks, video training or software. That means you only earn a commission once for that sale, and then you have to find more things to promote if you want to keep making commissions.
Yes this is profitable - but there's a much easier way to make a lot more money as an affiliate, and that is simply by selling products and services that have recurring commissions. If you sell products where you get paid more than once, you only need to sell it one time to a customer, but you get commissions flowing into your bank account month after month, sometimes for years.
Let me share with you five popular types of products and services that pay recurring commissions:
1. Membership Sites
These are the sites where members pay a monthly membership fee in exchange for receiving continued access to the site. The site may offer training, products or services.
An example might be a private label rights (PLR) membership, where members get new and updated PLR content every month to use for whatever purposes they need.
Weight loss memberships are another example where members might get help to lose weight each month. They can include access to experienced coaches who offer support and motivation, or maybe even a forum with other members so they can chat about their weight loss goals.
2. A Fixed-Term (60-365 Day) Membership Site
This is like a traditional membership site, in that members pay an ongoing fee every month in order to get continued access to the site.
The big difference here is that their membership and monthly commitment ends after a period of time. Typical memberships last anything from two months, to six months a even year or more. When the fixed term ends, the member stops getting updates and the automatic monthly billing comes to an end as well.
Tip: The average length of time a member stays in a traditional membership site is only about three to four months. Your customers may stay longer in fixed-term membership sites just because there's a definite end date, and most people like to finish what they start.
You'll often see people using this fixed-term membership model when they're selling higher priced training programs. Examples of this might be a six month membership training and coaching program that teaches people how to set up their own profitable online business.
3. A 'Thing" Of The Month Club
These kinds of memberships usually come in the form of monthly shipping for physical products. An example might be a "fruit of the month" or "book of the month" club, or even something like Specialist Cosmetics and Face Creams. In the same way as they do with traditional membership sites, customers will receive a new shipment of product every month until they cancel.
4. Auto-Ship Programs
Many businesses offer discounts to customers who join their auto-ship program. These are arrangements where a company will automatically send the customer a new shipment of product every month until they cancel. These types of programs are usually for consumable products the customer needs to purchase regularly. Two examples might be dog food or specialist dietary supplements.
5. Recurring Services
The examples above are mainly related to products. But you can sell all kinds of recurring services as an affiliate as well. The thing is if the customer really needs the service, he's probably never going to cancel. Web hosting plans, autoresponders, cell phone services and cable TV services are all examples of how you could get paid very well as an affiliate on an ongoing basis.
So To Sum Up
As you can probably see, there are lots of recurring commission opportunities for affiliates to take advantage of. And you'll find them available to you regardless of what niche you're in. So give some of these ideas a try - I think you'll be quite surprised at just how easy and profitable it can be to only have to make a sale once, but you keep getting paid for months into the future.
About the Author:
Learn more about Eben Pagan's Accelerate training and how it can help you build an affiliate business or even an offline business quickly and safely. And this Accelerate review looks into Eben's High Growth Business Training in more detail.
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