Tackling Fear And Doubt When Starting A Business

By Cornelius Nunev


Beginning a small company is tough, particularly on the emotional level. Too many people allow fear and doubt to overwhelm them before they even begin. Here are some suggestions for coping with anxiety and doubt, adopting individual growth and opening the door to business success.

Step No. 1: no excuses are okay

For all the reasons an individual struggling with fear and uncertainty can devise as to why their small business idea won't work, there are just as many excuse tags that can be affixed to those reasons. Not having the time, money or energy to embark on a small company venture are all ultimately short-term excuses. It's your life, and there is no better time to work on individual growth than the present. If you avoid making excuses, you can move forward and make things take place for yourself and your business.

Step No. 2: Get past all your anxiety

Fear and uncertainty plague even the most accomplished, confident people, so you shouldn't feel alone when they impregnate your consciousness. Recognizing fear for what it is - a self-preservation instinct that could be carried to self-defeating extremes - is essential for the successful small company entrepreneur. Encounter fear head on, and only you will remain.

"I must not fear. Fear is the mind-killer. Fear is the little-death that brings total obliteration. I will face my fear. I will permit it to pass over me and through me. And when it has gone past, I will turn the inner eye to see its path.

Where the fear has gone there will be nothing. Only I will remain."

- The Bene Gesserit "Litany Against Fear" from Frank Herbert's "Dune" (1965).

Step No. 3: It is okay to feel uncomfortable

The type of hard work necessary to get a small business off the ground and to maintain that business isn't comfortable. It's a day-in, day-out process, and there's never an off-season for a small business owner. You must be willing to do what you need to, speak with the right people and go where you should - all within legal parameters - to be able to make a small business work. Anxiety and uncertainty over whether you are ready or willing will stop you cold.

Step No. 4: Following through

You need to first commit to the process and then finish it. It is always hard to try and get through every little thing without doubting yourself, but you will be much better off if you put the idea into motion and never stop. One little bump in the road should not be enough to break your spirits and stop you. Make sure you take action; do not just wish and hope.




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